Careers with GSMA


Employment Opportunities

Looking to join a fun, fast-paced, professional workplace? With millions visiting the Smokies each year—many of whom filter through its visitor centers—bookstore employees are some of the park’s most important ambassadors. Great Smoky Mountains Association is looking for passionate, driven seasonal sales and warehouse associates to help support and represent America’s most-visited national park. With new health and safety standards in place to protect both our team and our visitors during the pandemic, rest assured that GSMA has your best interests at heart. We’d love to have you on our team! 

Open Positions:

Sales Assistant

Human Resources Assistant

Please make sure to review the qualifications for the position. You will then need to download and fill out the application. Submit your completed application, resume, and cover letter by emailing our HR department HERE. Email is preferred.

GSMA is an equal opportunity employer. Applicants will not be discriminated against because of race, color, creed, sex, sexual orientation, gender identity or expression, age, religion, national origin, citizenship status, disability, ancestry, marital status, veteran status, medical condition, or any protected category prohibited by local, state or federal laws.

Onsite Job Fair, Wednesday, June 8 from 9 a.m. to noon at Sugarlands Visitor Center. We will be interviewing and giving job offers on the spot for Team Sevier, Team NC and Team Blount sales assistant positions.


Sales Assistant

Job Statement: Under general supervision, performs administrative and clerical duties in operation of sales outlet managed by the Great Smoky Mountains Association. Is responsible for assisting customers with purchases and inquiries about the Park and Association. Is responsible for sales transactions and for ensuring proper inventory of sales shelves. Will be expected to travel to other stores located in a specific area.

Duties: The following duties are normal for this position. The omission of specific statements of the duties does not exclude them from the classification if the work is similar, related, or a logical assignment for this classification. Other duties may be required and assigned.

  • Operates visitor center sales outlet; performs opening/closing procedures; operates media player to showcase video media available for sale; secures sales outlet at end of workday.
  • Provides customer service in person or by telephone; provides assistance/information related to park/visitor center services, facilities, activities, locations, distances, merchandise, charges/fees, procedures, or other issues; directs visitors to points of interest within park; provides information regarding programs of the Association and the National Park Service (NPS); provides interpretive information to assist visitors with identification of indigenous wildlife, flora, and fauna; refers inquiries to proper Association officials, NPS officials, Gateway Regional Visitor Center partners, or other personnel as appropriate.
  • Performs retail sales work; assists customers with selection of merchandise for purchase; conducts sales transactions; operates computerized cash register; process credit card payments, accepts cash payments, and makes change for items purchased.
  • Promotes the benefits of GSMA membership to visitors; recruits and processes new members and renewal members.
  • Records/secures moneys received; collects money deposited by visitors into brochure/leaflet dispensers; sorts, counts, and records money; balances cash register drawers; prepares bank deposits.
  • Maintains/stocks vending machines; collects, records, and secures money; coordinates service/repair when needed.
  • Maintains/displays shelf inventory of merchandise for sale; stocks shelves, brochure/leaflet dispensers, and display tables; places, moves, or removes stock items; replenishes items as necessary; obtains items from stock room.
  • Initiates requests for new/replacement materials from warehouse; inspects deliveries to verify accuracy and completeness of order; identifies incorrect or damaged items; packages items for shipment; communicates with warehouse personnel regarding status of orders, discrepancies, or problems; assists in conducting periodic inventories.

Minimum training and experience: Graduation from high school and 1 to 2 years of experience in retail sales, or any equivalent combination of training and experience which provides the required skills, knowledge and abilities. Must have general knowledge of the programs, goals and objectives of the Great Smoky Mountains Association and the National Park Service.

Type: Seasonal through November, 20-40 hours per week
Hiring Rate:  $15/hr. (25¢/hr. increase after 90 days) + incentive pay. $20 travel stipend per day for Cades Cove Visitor Center and Clingmans Dome Visitor Center
Hire Date: As Needed
Supervisor: Senior Store Manager
Deadline: Until position is filled, 3-4 spots available

Available Locations: For more information regarding the Sales Assistant position, feel free to contact any of our Sales Team Managers.

  • Cades Cove Visitor Center or Townsend Vistor Center — Patricia Lumpkin, (865) 436-7318 ext. 321, patricia@gsmassoc.org
  • Clingmans Dome Visitor Center, Mingus Mill, Oconaluftee Visitor Center, or Swain County Visitor Center & Museum — Matt Drauszewski, (336) 306-3571, matt@gsmassoc.org
  • Gatlinburg Welcome Center or Sugarlands Vistor Center — Judy Bowman (865) 436-7318 ext. 323, judyB@gsmassoc.org

Please submit a completed job application, cover letter and current resume to Kelli Green, Human Resources, (865) 436-7318 ext. 228.

Onsite Job Fair, Wednesday, June 8 from 9 a.m. to noon at Sugarlands Visitor Center. We will be interviewing and giving job offers on the spot for Team Sevier, Team NC and Team Blount sales assistant positions.


Human Resources Assistant

Great Smoky Mountains Association is seeking to hire a Human Resources assistant. This role will report directly to the HR Director and will assist with the administration of day-to-day operations of HR functions and responsibilities. We are looking for a team player who is interested in putting their knowledge and experience to work.

Purpose of Classification: The purpose of this classification is to assist the Association’s Human Resource Director with (personnel) matters in compliance with all labor laws, confidentiality requirements, and industry best practices,

Duties: The following duties are normal for this position. The omission of specific statements of the duties does not exclude them from the classification if the work is similar, related, or a logical assignment for this classification. Other duties may be required and assigned.

  • Manages timekeeping and payroll processing systems. Reviews timesheets; posts payroll entries, pay rates, payroll deductions, and other data in the computer system; processes payroll; calculates bonuses. Trains supervisors and administrative staff in the appropriate use and responsibilities for employee timekeeping.

  • Helps manage the personnel tracking system. Helps processes personnel documentation; oversees the completion of new-hire documents; orients new and existing employees regarding Association benefits; distributes personnel information to all employees; maintains personnel files; helps administers the Association’s employee health insurance program and other benefits.

  • Helps with unemployment insurance audits; verifies unemployment status; prepares separation and unemployment paperwork; forwards paperwork to appropriate agencies; maintains files and records. Completes employment censuses as required.

  • Works with the HR Director and supervisors to recruit, interview, hire, retain, and reward a qualified workforce that meets Association's needs and advances its mission.

  • Maintains organized and up-to-date HR files, including paper files and digital HR records.

  • Helps with employee orientation, training, and recognition programs or events.

  • Keeps up-to-date with the latest HR trends and best practices by attending training as needed.

  • Maintains the highest degree of confidentiality in accordance with all employment and Health Insurance Portability and Accountability Act laws and industry best practices.

  • Performs various clerical duties for the Association and provides information and assistance to the general public.

  • Operates a personal computer, general office equipment, or other equipment as necessary to complete essential functions, including word processing, spreadsheet, database, or other system software.

In-person attendance at the headquarters office building, driving and traveling for business purposes as required.

Minimum training and experience: High school diploma or GED; supplemented by college level course work or vocational training in human resources, payroll, or business administration; supplemented by five (5) years previous experience and/or training involving clerical, human resource, and/or customer service work; or any equivalent combination of education, training, and experience which provides the requisite knowledge, skills, and abilities for this job. Must possess and maintain a valid driver’s license.

Type: Full-time    Benefits: Full benefits package   Supervisor: Kelli Green, Human Resources Director   Deadline: Until the position is filled

Please submit a completed job application, cover letter and current resume to Kelli Green, Human Resources, (865) 436-7318 ext. 228.